Innovation and Entrepreneurship

Scholar Year: 2018/2019 - 2S

Courses

Head Teacher Responsability Fernando Manuel Valente Head

Weekly workload Hours/week T TP P PL L TC THE EL OT OT/PL TPL S Type of classes 3 1 Lectures Type Teacher Classes Hours Theorethical and Practical classes Totals 1 3,00 Practices Totals 1 1,00

Teaching language

Portuguese

Intended learning outcomes (Knowledges, skills and competencies to be developed by the students)

• Know innovation processes and models, the sources and obstacles and the diffusion processes of innovation.
• Knowing the role of innovation in competitiveness and its impact on products and services
• Understand the process of generating, modeling and developing new ideas
• Conduct the diagnosis and feasibility study of a new company
• Develop a business plan
• Understand the process of setting up companies and monitoring the evolution and development of a company

Syllabus

1 - Innovation Management
Introduction and fundamental concepts. Innovation process / models. Sources and obstacles to innovation. Diffusion of innovation.
2 - The Innovative Organization
Opportunities for innovation. Innovation and Competitiveness. Innovation Process. Features and Routines of Innovative Organizations. Innovation and organizational structure. New organizational models. IDI certification.
3 - Fundamental Innovation Strategies
Innovation strategies. Different typologies.
4 - Entrepreneurial Activity
Basic concepts and terminology. The social and economic importance of entrepreneurship. Entrepreneurship and economic growth. Creativity, innovation and technology and its relation to entrepreneurship. Characterization of the entrepreneurial spirit in Portugal and international comparisons. The profile of the entrepreneur, essential attributes. Essential motivations. Factors of success and failure in the entrepreneurial act. Types of entrepreneurship.
5 - The Entrepreneurial Process: from idea to market
Analysis of the idea and potential of business promoters. Analysis of external constraints. Definition of competitive strategy. Definition of marketing strategy. Sources of financing. The ways to start the activity (New Company, Spin-Off, Franchising). Risk mitigation. The importance of personal and professional networks. Public policies and support structures for entrepreneurship: examples of national and local policies and good practices.
6 - The realization of the entrepreneurial project
The Formalization of the Business Plan: executive summary; company presentation; analysis of the product or service; market analysis (competition); the marketing plan; the plan of operations; the financial plan and financing; techniques for presenting the plan to investors.

Demonstration of the syllabus coherence with the UC intended learning outcomes

The topics covered in the program were selected in order to provide in-depth knowledge about the innovation process and its importance in the competitiveness of organizations (points 1 to 3) and the entrepreneurial process as a holistic process (points 4 to 6) and effect potential in economic development. The organization and sequencing of the programmatic contents allow the acquisition of skills in a phased and coherent way. All the concepts and techniques are approached with the use of practical cases that allow us to concretize and exemplify the different points of the program.
The demonstration of personal attitudes and qualities, namely active participation in classes, and the sharing of information, as well as the sense of responsibility and interest for self-learning support an adequate alignment between the contents and the objectives of the Curricular Unit.

Teaching methodologies

It is a theoretical-practical curricular unit, whose dynamization is based on the study and discussion of themes / cases. In addition to the presentation and discussion of cases and the organization of seminars, the practical component implies the elaboration of a business plan and the creation of a virtual company which in itself requires intense work throughout the quarter. At the end there will be sessions of presentation of the business plan.

Demonstration of the teaching methodologies coherence with the curricular unit's intended learning outcomes

The teaching methodologies are in line with the objectives of the curricular unit.
Active methodologies will be favored, where students will be strongly encouraged to research and develop their autonomy skills in the choice and performance of group work. It will also be encouraged the involvement of students in the organization of events (seminars, workshops, ...) related to the themes of the program in which the participation of companies and other external organizations will be privileged. Students will still have to get involved in the process of setting up a company. The emphasis placed on undertaking group work will enable the development of teamwork, communication and planning capacities for joint activities.

Assessment methodologies and evidences

In the evaluation of knowledge, two modalities are foreseen: the continuous evaluation and the evaluation by examination.
· The evaluation by exam does not contemplate any element of continuous evaluation and it is intended for the students who from the beginning opted for this modality (without the continuous evaluation), as well as to the students who want to improve the grade obtained in the continuous evaluation.
· The continuous evaluation, which presupposes the regular and systematic attendance and preparation of students, consists of the following elements:

- Part of Innovation:
2 written individual tests. Each test is worth 50%. The average of the two written tests should be equal to or greater than 9.5 values. The tests will be carried out during class hours, in the following weeks:
1st test: week of 16 to 20 April
2nd test: week of 11 to 15 June

- Part of Entrepreneurship:
2 group work. Intermediate work (25% of the grade in the part of entrepreneurship) and a final work (75% of the grade in the part of entrepreneurship). The average of both jobs must be equal to or greater than 9.5 values.

The intermediate works distributed by the groups (up to 3 elements) should be elaborated at home and presented in class, preferably in tune with the subject expected to teach and according to the planning that appears in the page moodle of the discipline. Students must submit a copy of the paper / case to the teacher (mention the subject, the names and numbers of the students involved, the course and the year / semester) no later than the time of the presentation.

The final work should be developed during the semester in and out of classes and will have to be delivered by June 22.

The evaluation in the discipline of Innovation and Entrepreneurship results from the arithmetic mean of the evaluations of the two parties, each part being worth 50% of the final

Attendance system

According to the General Norms of Evaluation and the decisions of the Pedagogical Council. For the 2016/2017 school year, by decision of the pedagogical council, it was defined that in order to carry out a UC in continuous evaluation the student must be present in a minimum percentage of 75% of classes (by typology).
Students who wish to attend continuous assessment must be compulsorily enrolled in one of the classes and must have their situation regularized.
When out of normal assessment - by oral test.
By the end of the second week of classes, pupils covered by special statutes (student worker, associative leader, religious freedom, parenting regime, high competition, etc.) may apply to the implications in evaluations

Assement and Attendance registers

Bibliography

1. Rego, A. e Braga, J.;Ética para engenheiros - Desafiando a Sindrome do Vaivem Challenger, Lidel, 2005
2. Dantas, J.;Gestão da Inovação, Vida Económica, 2001
3. Sarkar, S.;Empreendedorismo e inovação, Escolar Editora, 2007
4. Ferreira, J.M.C.; Neves, J.; Abreu, P.N. e Caetano, A.;Psicossociologia das Organizações, McGraw-Hill, 1996. ISBN: 972-8298-29-3

Observations

COMPETENCES TO PURCHASE:
Students should be able to:
· Mastering the terminology and theoretical tools of the areas of innovation and entrepreneurship;
· Master a set of techniques for generating ideas and prospecting for business opportunities;
. Understand the stages and model of transformation of ideas into innovations (products, processes or services);
· Diagnose innovation opportunities / needs based on internal and external diagnoses to organizations' surroundings;
· Predict and minimize obstacles and threats to innovation and entrepreneurship;
· Identify relevant actors in the area of ​​entrepreneurship and business creation - from idea generation to implementation;
· Ability to formalize a business plan.